I am so excited to chat with the three girls #behindthelabel of @xothreeactive. I connected with these gorgeous girls during my pregnancy with Winter Rose. I was lucky enough to trial out their new label on for size when they were still working their bottoms off to get this amazing luxe maternity and postnatal label on the market. So proud of all the girls for chasing their dreams and making it happen.
Myself in my favourite XOTHREE FOXY BRA HIGH IMPACT BRA perfect for HIIT training and post training breastfeeding.
1. What is your go to Hot Drink
Krissy: Soy Cap in a Mug (Half Hot Water)
Alex: Skim Latte
Bri: Almond Milk Flat White
2. Can you tell us a little more about the women #behindthebusiness at XOTHREEACTIVE?
– All three of us had early births, collectively we have been pregnant for 220 weeks and counting, 1 x breach, 2 x c-sections and 3 x natural hypo births, 4 x babies latched straight away, and 1 didn’t. 1 x IVF cycle, 3 x miscarriages, 5 x births, soon to be 6. Collectively we have spent over 1418 days breast feeding, we have 2x boys and 3x girls. The average amount of weight we gain through our pregnancy was 15.5kg, and many sleepless nights… too many to count…..
3. What drove you to create your online maternity and breastfeeding label XOTHREEACTIVE ?
Krissy: I remember when I was pregnancy with my first born (who is now 5), I needed to stay physically fit and strong to help me “carry” my pregnancy through to full term – This was due to a bad lower back injury. So with a focus on staying active, I found that as my pregnancy progressed, I had to buy 3 or 4 different sports bras to cater for my ever changing breast size… and that was just through the pregnancy. The real frustration came along once I started breast feeding. Finding decent maternity active wear was a challenge. What was currently on the market resembled something my grandmother would have worn – plus finding a product with adequate support and provided easy access to feeding was nearly impossible.
I think at that time, many big brands were reluctant to give headspace to their maternity products and designs, knowing that most women wouldn’t want to spend money on garments that they were only planning on wearing briefly… and they were right! Back then, and even today – Women don’t want to wear an old school maternity bra for any longer than they have to! I remember at one stage I started resorting to my pre regnancy sports bras, purely because they were giving me the proper support I was needing, but that just ended badly with a painful case of mastitis.
So it wasn’t until I just finished feeding my youngest (now 3 yr), that I took the time to start planning and creating a product that provided the style, comfort and support that women were wanting, but to somehow make the maternity component discrete. Having found a great team of girls who have struggled through the same frustrations, and with the passion to make some positive changes too new mothers lives – together we are created some beautiful investment pieces that have been designed to live long and beyond pregnancy and breastfeeding – and to be stylish and supportive enough to be worn by women who aren’t even pregnant at all.
4. One of your mottos at XOTHREEACTIVE is that all mummas should feel great about themselves. What is something you practice daily in regards to self love?
Krissy: I allocate 1hr everyday to have some “me” time. Either to exercise or meditate.
Alex: Take time out to relax and to be mindful.
Bri: Each night before bed I think of all the things to be grateful for.
5. What is your favourite Nursing activewear piece currently in store and why?
Krissy: Sammy Compression Leggings
6. What are 3 key things a women should look for when buying a maternity and breastfeeding activewear?
Check out our blog on our website on:
HOW TO CHOOSE THE BEST PREGNANCY BRA
Want more from the girls from @xothreeactive?
Instagram – www.instagram.com/xothreeactive
Website – www.xothree.com
Mama The Label was created by a gorgeous Aussie Mumma. It is designed to take you through your pregnancy, breastfeeding days and beyond. I wore a few of their staples during my pregnancy with Winter Rose and continue to wear them now. I love that the pieces are not only staple pieces for my wardrobe but they add a bit of glam to my everyday look. As a new mumma you want total comfort, but you still want to feel good in what you are wearing and Mama The Label brings you exactly that. My personal favourite is the wrap dress and the floral short sleeve wrap. So flattering.
I chatted to the woman #behindthelabel Elyse to find out about why she started Mama The Label and what are some of her favourite pieces from the current collection and why!
Your go to hot drink?
French Earl Grey Tea or Flat White
Can you tell us a little more about the women #behindthebusiness at Mama The Label?
My name is Elyse, I’m 28 and live in Newcastle, NSW. I’m the wife of my wonderful husband Christopher and Mama to the cheekiest little monkey, Hugo. I love to read, cook, shop and plan my next holiday!
What drove you to create your online maternity and breastfeeding label Mama The Label?
When I was pregnant I didn’t find the right mix of affordability and comfort, but i survived! However, when it came to breastfeeding I really struggled! Breastfeeding wasn’t the easiest journey for me and i found the clothes a hindrance or left me feeling completely exposed. I made a decision to create my own clothes so that when baby no.2 comes around it was one less thing to worry about! I then thought that perhaps it would help some other mama’s on their journey as well! Win-win 🙂
What is something that you practice for self love daily or weekly?
I always take time out at least once a week to read and explore new ideas.
What is your favourite Nursing piece currently in store and why?
I’d have to say the little linen number! It has a cap sleeve and button down front perfect for nursing. It’s also extremely flattering on a post-baby body, clinching at the waist to create a beautiful feminine silhouette.
Definitely the short sleeve wrap, it’s a beautiful addition to most outfits and doubles as a nursing wrap. The prints are also stunning!
What are 3 key things a women should look for when buying a maternity and breastfeeding clothing?
Soft, beautiful fabric. Easy accessibility to ‘the girls’ and a cut that leaves you feeling comfortable so you can focus on either growing or feeding your little one.
What more from Mama The Label?
One of my favourite things about being a mum/health blogger is that I get to collaborate and network with the most amazing people. I not only love the brands/businesses/products that I collaborate with but I also am lucky enough to gain friendships with many of the business owners.
I recently started chatting with the gorgeous Carissa Heath from @the_comfortmama and have I loved getting to know her a little more. I know you will love her to and gain inspiration from this amazing #girlboss so I asked her if she would be featured in my #behindthelabel feature.
I have lived in my Comfort Mama dresses from the moment I received them in the mail. I alternate between the stripes and the dusty pink look. You can wear these dresses to bed, around the house, to the shops and to school drop of and still look like your nailing the luxe comfortable mamma style. #winning
I style mine with Connies and a nappy bag for outings or slippers and a cup of tea for lounging. They have the press stud buttons for easy access breastfeeding and the material just moves with your bod.
Anyway enough from me raving about this label, here is #behindthelabel with Carrisa Heath from The Comfort Mama
Congratulations on your new business, The Comfort Mama – a modern lounge dress that provides mummas with the ultimate comfort and style. Could you please tell us a little more about what drove you to create the label?
Well there was a few different reasons but the main reason being…. My sister, who has two little humans of her own (one is 5 and the other 2 and a half) suffered terribly for a few years with post-natal depression and all the ugly bits that come alongside this. It was so terrible to watch her go through this and have absolutely no idea how to help her, I felt extremely helpless. So seeing this firsthand has made me extremely passionate about helping other Mums on their journey into motherhood. Don’t get me wrong, I love the tiny humans… but let’s be real, they don’t need much! A little food, unconditional love and a place to sleep. The Mamas are the ones that need the love and support to raise these babes!
Whilst I was pregnant last year (2016) with my first little one I searched high and low for comfortable clothing to wear after the birth (or even in hospital), during what I envisioned would be one of the most uncomfortable times I would ever go through. I figured that if I felt comfortable in what I was wearing that it might just help me feel a bit better about… well, everything!
When I couldn’t find anything available in Australia I knew this was my opportunity to create something for Mums. So I set out to design a comfortable nursing-friendly lounge/house dress that could be worn everyday at home, when visitors unexpectedly pop around… or even to the shops for that quick nappy run! To some it might just look like a simple dress but it has been designed with so much more meaning and purpose. I wanted to provide ladies something to wear, from pregnancy, labour, nursing and beyond (instead of the regular pj’s or oversized daggy house clothes) that would make them feel a little bit better about themselves and how they look.
Can you tell us a little more about the woman behind the label The Comfort Mama?
My name is Carissa Heath and I guess you could call me The Comfort Mama! I became a Mum to my lovely little man in December 2016 and what a ride it has been so far!
My husband and I have been married for 4 years and together for 10. We are self-employed and have operated our own businesses for the past 6 years together (never work with your husband….trust me!!!!). We absolutely love running our businesses and working for ourselves and were lucky enough to sell one of our businesses in February last year up in Mackay, North Queensland. To say we were exhausted, tired and completely done was an understatement so the business sale could not have happened at a better time. We had worked ourselves silly and really lost each other in the process. About six weeks later, a trip to Bali plus a little reconnecting time and we had ourselves a lovely little surprise in the form of our son, Hendrix! So we packed up our life in Mackay and moved to the gorgeous Sunshine Coast (paradise on earth!). For the next few months we pretty much did a whole lot of nothing… and it was AMAZING! Just what the doctor ordered!
And along came our son 6 days before Christmas. Let me tell you, we got a whole lot more than we bargained for! We were never really completely into the whole ‘having kids’ thing. That might sound horrible but it was the truth. We loved working for ourselves and having the freedom to do what we wanted, when we wanted. Well…. weren’t we wrong. The day Hendrix was born our whole life changed. I changed. My husband completely changed into a person I never thought he would ever be – the most supportive, caring and considerate human when I really needed him the most. I remember sitting in my hospital bed two days after giving birth, crying on the phone to my sister about all the Mums out there that don’t have the support from their partner/family like I do ☹ it breaks my heart and makes me extremely grateful for my situation.
So it was at that point that I definitely knew I wanted to help Mums in some way. I wasn’t 100% sure how I would do it, but I knew that’s where my passion truly lies.
I read on your website that you donate $2 from every garment to cope.com, that is such a lovely idea to support mummas. Such a great corporation to support. Can you tell us a little more about The Centre For Perinatal Excellence and why you choose to support this charity?
This makes my heart smile a lot! It may only be a small contribution at this stage, but I’m so happy that I can donate something to this amazing charity. I actually came across their page on Instagram and had been following them for a few months. I really resonated with their content and loved the information they were putting out there so thought no better fit when deciding on a charity to support.
The Centre For Perinatal Excellence (cope.org.au) provides a great resource for reducing the impacts of emotional and mental health problems in the pre and post natal periods. They work tirelessly to raise awareness and understanding, breaking the stigma that prevents women from identifying and seeking help during pregnancy and that first year following birth.
4. Your garments are currently on pre order when is the release date?
I have released stock of the Elle Rose Dusty Pink and the Sonny Grey/White Stripe which is extremely exciting!
I am using a small run manufacturer in Melbourne who handmakes each dress as to the delay on colours being released ☹ but she is working her butt off, trust me! The remainder of colours will begin to arrive for purchase within the later half of August.
5. What is your favourite way to style your Comfort Mama dress?
Give me my pair of white converse shoes, a dry-shampoo filled top knot in my hair + my chosen TCM dress (side knot is a must) and I am sorted!
Want to know more about The Comfort Mama?
Instagram – http://instagram.com/the_comfortmama
Facebook – https://m.facebook.com/thecomfortmama/
Website – https://thecomfortmama.com.au/